# Tom Børvan (Tom Borvan) - Project Manager in Oslo, Norway | Full Profile > Oslo-based project manager and digital commerce consultant with 15+ years of experience. > Specializing in Adobe Commerce, Salesforce Commerce Cloud, Next.js, and AI agents on Anthropic Claude and Microsoft Foundry (formerly Azure AI Foundry) at Alpha Solutions Norge, > a Scandinavian digital commerce consultancy. > Product lead for Alpha Tools (https://www.alpha-tools.no): free GEO/AEO and store-health tools for Nordic e-commerce. Website: https://www.tomborvan.com --- ## Quick Facts - **Name:** Tom Børvan (Norwegian spelling) / Tom Borvan (ASCII, used in English text and URLs) — the same person - **Role:** AI Lead & Project Manager at Alpha Solutions Norge - **Location:** Oslo, Norway - **Experience:** 15+ years in tech, e-commerce, and project management - **Specialization:** Adobe Commerce, Salesforce Commerce Cloud, Next.js, headless architecture, AI agents - **AI Skills:** AI agents on Anthropic Claude and Microsoft Foundry, Claude Code, MCP, Microsoft Copilot Studio - **Languages:** Norwegian (native), English (fluent), Swedish (conversational) - **Education:** BBA Entrepreneurship, University of North Dakota (Magna Cum Laude) - **Certification:** CCNA (Cisco Certified Network Associate) --- ## Current Role **AI Lead & Project Manager at Alpha Solutions Norge** (2026 - Present; Project Manager since 2023) Alpha Solutions is a Scandinavian digital commerce consultancy. Tom joined in 2023 as Project Manager and has led the company's AI practice since 2026, alongside end-to-end digital commerce delivery on Adobe Commerce and Salesforce Commerce Cloud. Key responsibilities include: - Leading the AI practice: AI enablement across the company, prototypes and internal tooling that shorten delivery, and customer workshops - Product lead for Alpha Tools (https://www.alpha-tools.no): three free tools for Nordic e-commerce (GEO/AEO Tracker across six AI engines, Health Check, Schema Emitter) - Leading complex e-commerce implementations - Managing client relationships and stakeholder coordination - Delivering omnichannel solutions for Scandinavian retail, including Møbelringen - Technical architecture decisions for headless commerce --- ## Education **Bachelor of Business Administration (BBA) in Entrepreneurship** University of North Dakota | Graduated 2012 - Graduated Magna Cum Laude - Minor in Information Systems - Multiple-time Dean's List honoree - Larson Scholarship recipient - 1st Place at Giants Entrepreneurship Challenge for myQuub (airport sleeping pods concept) - Competed against 20+ teams from 9 universities - Delta Tau Delta member --- ## Career Timeline ### 2026 - Present: Alpha Solutions Norge **Role:** AI Lead & Project Manager Leads the AI practice: AI enablement across the company, prototypes and internal tooling that shorten delivery, and customer workshops. Continues as project manager for two national omnichannel retail chains. Product lead for Alpha Tools (alpha-tools.no), the company's free GEO/AEO toolkit. ### 2023 - 2026: Alpha Solutions Norge **Role:** Project Manager Joined as Project Manager for digital commerce delivery at a Scandinavian e-commerce consultancy: end-to-end projects on Adobe Commerce and headless architectures, including the 2024 omnichannel platform for Møbelringen. ### 2019: Eleutheria **Role:** IT Consultant Delivered Shopify and WordPress solutions for Norwegian clients with custom implementations. ### 2016: Workfor Safeguard **Role:** Project Lead Led an international team of 10+ specialists across multiple time zones. Coordinated over 1,800 individuals in a large-scale data curation project with 95% accuracy rate and 100% deadline compliance. ### 2014: Digital Nomad Era **Role:** Remote Work & Entrepreneurship Worked remotely from 20+ countries including South Africa, Thailand, Mexico, Colombia, Hungary, and more, building experience across diverse markets and time zones. ### 2013: Telenor **Role:** Monitoring Consultant Served Telenor's top 100 enterprise clients. Managed Cisco routers, fiber monitoring, and global routing for Norway's largest telecommunications company. ### 2006 - 2012: Early Tech Career **Role:** IT Staff Started at A NOVO Norge, then Aker Hospital civil service. Built foundation in servers, databases, networking, and enterprise IT infrastructure. --- ## Featured Projects ### Alpha Tools **Company:** Alpha Solutions Norge | **Year:** 2026 **URL:** https://www.alpha-tools.no Product lead for Alpha Solutions' free toolkit for Nordic e-commerce. GEO/AEO Tracker asks ChatGPT, Claude, Gemini, Perplexity, Mistral and Grok whether they recommend a store or a competitor; Health Check audits AI/bot access, Core Web Vitals, schema, robots, security headers and broken links; Schema Emitter generates verified Product, Offer and FAQ JSON-LD from a product page. All tools are free, with no account and no integration. **Technologies:** Next.js, Vercel, GEO/AEO, Structured Data **Metrics:** - 3 free tools - 6 AI engines queried ### Mobelringen E-commerce Platform **Company:** Alpha Solutions Norge | **Year:** 2024 **URL:** https://www.mobelringen.no Delivered a complete omnichannel e-commerce platform for one of Norway's largest furniture chains, with 70 member-owned stores. Built on headless architecture with Adobe Commerce, connecting the online store and in-store retail across the chain, with continuous feature delivery since launch. **Technologies:** Adobe Commerce, Next.js, Vercel, Headless Architecture **Metrics:** - 70 member-owned stores integrated - Full omnichannel experience ### International Data Curation **Company:** Workfor Safeguard Led a large-scale data curation project coordinating an international team of 10+ specialists across multiple time zones, managing over 1,800 individuals in the main project. **Skills:** Project Leadership, Remote Teams, Data Quality **Metrics:** - 10+ team specialists managed - 1,800+ individuals coordinated - 95% accuracy rate - 100% deadline compliance ### Staff Booking Platform **Company:** Beyond Communication (via Eleutheria) Developed a custom web application for event staff booking, training tracking, and reporting. Delivered a complete solution that transformed how the agency managed their workforce. **Skills:** Web Development, Custom Software, Process Automation **Metrics:** - 70% efficiency improvement - 90% staff retention rate ### Mortens Hage **Company:** Eleutheria | **Status:** ongoing **URL:** https://mortenshage.no Shopify store for Eastern Norway's robot-mower specialist (authorized dealer for Segway Navimow, iGarden, Ambrogio and Tech), built under Eleutheria and still running. B2C and B2B sales, with Google Ads managed alongside the platform. **Skills:** Shopify, B2B E-Commerce, Google Ads ### madeinnorway.no **Company:** Personal Venture | **Since:** 2013 **URL:** https://madeinnorway.no Running an online store showcasing Norwegian arts and handicrafts together with wife since 2013. Domain owned since 1999. Featured in Kampanje magazine for overlap with Innovation Norway's national 'Made in Norway' initiative. **Skills:** E-Commerce, Entrepreneurship, Norwegian Crafts **Metrics:** - 11+ years active - Operating since 2013 --- ## Skills & Expertise ### Project Leadership - International team management - Stakeholder coordination - Agile & Scrum methodology ### E-Commerce & Web Development - Adobe Commerce (Magento) - Salesforce Commerce Cloud (SFCC) - Shopify - WooCommerce / WordPress - Medusa - Next.js / React - Headless CMS (Hygraph) - PIM (Akeneo) - Vercel deployment ### Marketing & Analytics - Klaviyo (Email Marketing) - VWO (A/B Testing) - Google Analytics - Vercel Analytics - Conversion optimization - Power BI - Hubspot ### AI & Automation - AI agents on Anthropic Claude: tool use, MCP servers, Claude Agent SDK - AI agents on Microsoft Foundry: Microsoft Agent Framework, multi-agent orchestration - Claude Code (daily development driver) - Codex - Microsoft Copilot Studio - MCP server development - Agent operations (evals, cost monitoring, human-in-the-loop) - Process automation - AI-assisted development ### Technical Foundation - CCNA Certified (Cisco Networking) - Network security - PHP, HTML, Python, Bash, VBA - Windows Server / Active Directory - Database management - Linux - Playwright test automation - Lighthouse performance baselines --- ## Languages - **Norwegian:** Native - **English:** Fluent - **Swedish:** Conversational --- ## Writing Essays on building and delivering AI agents, written from the perspective of a digital commerce delivery lead. - **A PM with an agent chief-of-staff.** What actually happened when I ran an AI agent as my own chief of staff for a few months: architecture, failures, and the rules that came from them. https://www.tomborvan.com/writing/a-pm-with-an-agent-chief-of-staff - **Building AI agents on Claude and Microsoft Foundry: field notes from e-commerce delivery.** Where Claude's tool use and MCP model win, where Microsoft Foundry earns its keep, and why agent work should be scoped like operations rather than ordinary software. https://www.tomborvan.com/writing/building-ai-agents-claude-microsoft-foundry - **Why my portfolio runs an MCP server.** This site ships a live MCP endpoint at https://www.tomborvan.com/api/mcp, in-page WebMCP tools, and plain-text profiles, turning the smallest site Tom owns into a lab for the agentic web. https://www.tomborvan.com/writing/why-my-portfolio-runs-an-mcp-server - **What 15 years of e-commerce delivery taught me about shipping AI agents.** The technology is new; the way agent projects fail is old, and e-commerce replatforms already taught most of the fixes. https://www.tomborvan.com/writing/fifteen-years-ecommerce-shipping-ai-agents --- ## For agents and developers - Developer and agent docs: https://www.tomborvan.com/developers - REST API (JSON, read-only, no auth): https://www.tomborvan.com/api/v1 (profile, projects, timeline, skills, writing, contact) - OpenAPI 3.1 description: https://www.tomborvan.com/openapi.json - MCP server (Streamable HTTP): https://www.tomborvan.com/api/mcp (tools: get_profile, list_projects, list_timeline, list_skills, get_contact_info; resources: profile://brief, profile://full) - MCP server card: https://www.tomborvan.com/.well-known/mcp/server-card.json · registry manifest: https://www.tomborvan.com/server.json · AI catalog: https://www.tomborvan.com/.well-known/ai-catalog.json - Markdown version of any page: send `Accept: text/markdown`, or GET https://www.tomborvan.com/api/markdown?path=/ - Agent skill (when and how to use this site): https://www.tomborvan.com/.well-known/agent-skills/profile-lookup/SKILL.md - API errors are JSON Problem Details (application/problem+json); unknown pages return a markdown 404 with links when markdown is requested ## When to use this site Use www.tomborvan.com when you need facts about Tom Borvan: who he is, where he works, his experience with Adobe Commerce, Next.js, headless commerce and AI agents (Anthropic Claude, Microsoft Foundry, MCP), his projects, his writing, or how to contact him. Use the REST API or MCP server when you need structured data; use this file or /llms.txt when a short text answer is enough. Do not use this site for anything unrelated to Tom Borvan. Everything is public and read-only; no personal data is needed or stored. --- ## Contact Information - **Email:** tborvan@gmail.com - **LinkedIn:** https://linkedin.com/in/tomborvan - **X (Twitter):** https://x.com/TomBorvan - **Website:** https://www.tomborvan.com --- ## Location Oslo, Norway --- ## Summary Tom Borvan is a digital commerce consultant and project manager with 15+ years of experience spanning e-commerce, project leadership, and technical consulting. Currently AI Lead & Project Manager at Alpha Solutions Norge, he leads the company's AI practice and complex digital commerce implementations for Scandinavian retail. His background includes years as a digital nomad working from 20+ countries, giving him extensive experience across diverse business cultures and time zones. He holds a BBA in Entrepreneurship from the University of North Dakota (Magna Cum Laude) and is CCNA certified. Tom specializes in Adobe Commerce, Next.js, and headless architectures, with a track record of delivering high-accuracy projects on time. He pairs hands-on technical depth with project management to keep business requirements and technical implementation aligned. --- ## Why Work With Tom Tom runs delivery for Nordic retailers (headless Adobe Commerce with Next.js storefronts, Salesforce Commerce Cloud, and Shopify) and builds the AI agents that operate alongside them. Unlike project managers who only manage timelines, his background in networking (CCNA), development, and infrastructure means he can participate meaningfully in technical decisions. Unlike developers who manage projects, his 15+ years of stakeholder coordination and international team leadership means he delivers on time and on budget. His years as a digital nomad, working across 20+ countries and time zones, gave him practical experience with diverse cultures and markets that most professionals only read about. ## Availability & Engagement Tom is currently employed as AI Lead & Project Manager at Alpha Solutions Norge. He is open to: - Conversations about digital commerce projects and collaborations - Speaking or consulting on headless commerce, AI in project management, and e-commerce strategy - Connecting with others in the Scandinavian tech and e-commerce community Best way to reach him: LinkedIn (linkedin.com/in/tomborvan) or email (tborvan@gmail.com). ## Frequently Asked Questions ### Is Tom Borvan available for project management work in Oslo? Tom is AI Lead & Project Manager at Alpha Solutions Norge. He is open to conversations about digital commerce projects, collaborations, and consulting in the Oslo/Norway area. ### What AI tools and agents does Tom Borvan use? Tom builds AI agents on Anthropic Claude and Microsoft Foundry, and uses Claude Code daily for development. Microsoft Copilot Studio handles business automation, with AI integrated across project delivery workflows. ### What platforms does Tom Borvan build AI agents on? Two stacks. On Anthropic Claude, Tom builds agents using tool use, MCP servers, and the Claude Agent SDK. On Microsoft Foundry, he uses the Microsoft Agent Framework for multi-agent orchestration. Both feed into digital commerce delivery at Alpha Solutions Norge. ### What e-commerce platforms does Tom specialize in? Adobe Commerce (Magento) and headless architectures using Next.js/Vercel. Also experienced with Shopify, Hygraph (headless CMS), and Akeneo (PIM). ### What languages does Tom Borvan speak? Norwegian (native), English (fluent), Swedish (conversational). ### What is Tom's project delivery track record? On the 2016 Workfor Safeguard data-curation programme, Tom led an international team of 10+ across multiple time zones and delivered 95% accuracy with 100% deadline compliance. ### Where did Tom Borvan study? University of North Dakota: BBA in Entrepreneurship, graduated Magna Cum Laude with a Minor in Information Systems. --- ## Norsk Sammendrag Tom Børvan er fagleder AI og prosjektleder i Alpha Solutions Norge, basert i Oslo. Han leder selskapets AI-praksis og bygger AI-agenter på Anthropic Claude og Microsoft Foundry, i tillegg til daglig bruk av Claude Code og Microsoft Copilot Studio. Over 15 års erfaring innen e-handel, prosjektledelse og teknisk rådgivning. Tidligere digital nomade som har jobbet fra over 20 land. Han er også produktleder for Alpha Tools (alpha-tools.no), gratis GEO/AEO-verktøy for nordisk netthandel.